He writes, "numerous factors contribute to poor
corporate cultures, but with awareness and a strategy for improvement, they
can be removed" (pg. 46). Haper believes that the key ingredient to a
successful corporate culture is the commitment level of the employees.
Haper said, "If the people are not committed, then nothing else can make up
for a dysfunctional culture" (pg. 47).
The question then becomes, how to get the employees committed when
faced with the uncertainty of a corporate merger. One method for doing so
would be for employees from both companies to meet in a social setting as
well as in the workplace. Another method is to ensure that employees from
both firms understand the focus of the new company. This can happen
through corroboration and communication. A good example of this type of
corroboration is the synergy between WalMart and Proctor & Gamble (P&G).
Though the two companies have not merged (and presumably do not plan
to do so in the near future) their cooperation can be a guiding light for
those firms who are in the process of merging. One recent article
espoused the fact that "Their collaboration has included continuous-
replenishment technology and several initiatives at the point of sale, such
as an effort to boost Wal-Mart's share of cough, cold and flu remedies by
jointly stressing the need for consumers to be prepared for such illnesses.
The effort helped increase Wal-Mart's market share of the products by 30%"
(Hamstra, 2008, pg. 21). Part of the reason behind such collaboration is
that A.G. Lafley, the CEO of P&G has established a culture there that
relies on workers who are committed to excellence. Hamstra writes that
"Lafley refocused the company on serving the consumer and built a corporate
culture around a redefined mission of product innovation" (pg. 20).
Merging companies may take a page out of Lockheed's book as well.
Lockheed has a number of employees who have been working there for a number
of decades. "And the employees are good at what they do. Along with happy
employees, Lockheed also seems to have happy customers. A corporate motto,
'We never forget who we're working for' is taken to heart" (Bangert, 2008,
pg. 32).
It would seem then that...
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